Make It Rain – Branding & Networking for Today’s Busy Lawyer

Brands used to be Coca-Cola and Kleenex and big companies with billion-dollar budgets. But in today's culture and climate, everyone is a brand. Navigating this reality means casting aside much of what you learned in law school and beginning to think in a very different way. 

In this conversation, you'll learn:

• What it means to be a lawyer – but think like a creative
• Why and how to define your brand – even if you really don't want to
• How to project that brand and engage with others